Об услуге
Even the most popular store sees in 2-3 years: up to 70% of revenue comes from regular customers. It is more profitable to invest in retention than to endlessly pay for acquisition in the conditions of media inflation. Discounts and bonuses often work to the negative - there are discounts, but no loyalty. We help small and medium retailers turn the loyalty program into a source of growth, not expenses. What you will get More repeat purchases with reasonable expenses on discounts. Increase in the average check and frequency of visits. A clear picture of the database and "sleeping" customers. A short action plan for sellers and marketing. Transparent budget and result forecast. Control of discounts and protection from abuse. How we work We conduct an audit We compare with competitors and offer stronger. We set up levels and rules - only what gives an effect. We prepare regulations, short scripts and train staff. We help with POS materials, cards/accounts and terms and conditions. We analyze IT architecture and offer optimal implementation. Our experience We launched or transformed 20+ programs for large and small companies. We implemented end-to-end online+offline solutions with single identification in the store and on the website. We developed and integrated IT systems: CDP, CRM, personal accounts, electronic cards, cash registers, website, data exchange. Tools The EXTROVERT platform shows the dynamics of the customer base and allows you to quickly launch scenarios. Why us Unique expertise for the market: 20+ launches, online+offline, integration. We connect marketing, IT and commerce; strengthen the team's competencies. Available for small businesses: a clear budget, a quick start, without unnecessary costs. No loyalty program? Let's start with the basics and quickly get to the result. Do you have a program, but it's not working? We'll rework it so that it works for your business.