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Blog
Sharing insights about the industry
Global Consumer Trends 2026: How the Buyer Is Changing — and What It Means for the Fashion Market
2026: consumers are tired of overload and choose brands that save their attention and provide a sense of support. Demand is growing for comfort, honesty and trust, personalisation and community.
Dec 24, 20257 min read
Russian fashion market 2025/26 — rising tension
Russian fashion in 2025: the short window of “unprecedented” opportunities appears to have closed — a phase of more sober calculation is beginning.
Nov 26, 20257 min read
Financial Report of Fashion Retailers 2024: Results & Analysis
Media outlets and Telegram channels are actively discussing the financial results of the largest Russian fashion retailers for 2024. We have consolidated the key indicators into a single table and analyzed the current state of the market.
Sep 25, 20252 min read
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